The rapid pace of development of the mold industry is already a topic in the industry. However, in recent years, due to the dependency of domestic molds and dependence on special users, the phenomenon that brands are not valued in the mold industry for a long time is very serious. However, with the continuous development of the domestic market economy, the brand effect has played an increasingly important role. At present, "brand management" has become a very important job for domestic mold companies.

It is understood that at present, there are about 10 well-known (famous) mold brands and brands at the provincial and municipal levels in the country, and individual companies have already applied for national famous trademarks. With the continuous deepening of domestic mold product quality work and the increasing emphasis on environmental protection, in 2009, a large number of mold enterprises passed the ISO9000 international quality system certification and ISO14000 environmental management certification. At the same time, in 2009, a large number of new and high-tech enterprises were added to the industry, including national and provincial and municipal levels, and many companies established mold technology centers or R&D centers in 2012. However, in 2013, the domestic mold industry will pay more attention to brand management, and the domestic mold industry will develop better.