Today, as the domestic market is becoming saturated, Chinese bus companies are actively exploring overseas markets. The global passenger car market has sold less than 400,000 vehicles a year. Among them, Chinese bus companies have occupied more than 40% of the market. JIANGSU OUCO HEAVY INDUSTRY AND TECHNOLOGY CO., LTD , https://www.marinelifting.com
Today, as the domestic market is becoming saturated, Chinese bus companies are actively exploring overseas markets. The global passenger car market has sold less than 400,000 vehicles a year. Among them, Chinese bus companies have occupied more than 40% of the market.
From the first few hundred and a few thousand to 24,000 in 2013, this year it will reach almost 26,000. The total vehicle export has already accounted for 14% of the total sales of the Chinese bus market. Chinese bus companies have become an important force affecting the development of global bus.
In international trade, there are two barriers that Chinese bus companies often encounter. Trade barriers are most commonly encountered in markets such as Southeast Asia, South Africa and Russia. In order to protect the local industry, the local market imposes higher tariffs on the whole vehicle. In this case, the company generally establishes a KD factory locally and exports it in the form of spare parts. However, the European and American markets generally set technical barriers.
Developed countries such as Europe and the United States do not want Chinese bus companies to enter, fearing that China's cheap passenger cars will greatly impact the local market, so many technical barriers have been set, and the threshold for certification is also very high. For example, if a Chinese bus company wants to enter Europe, it first requires that your emission standards reach Euro 6 so that you have to use a European engine. â€
The pricing of Chinese bus companies in overseas markets is generally 20%-30% lower than that of first-line brands. In fact, sales of first-line brands have become less and less in the past few years. Mercedes-Benz has sold 30,000-4,000 vehicles a year, Volvo buses may be 8,000-10,000, and MAN sales are around 5,000 a year. Among them, 80% of orders are sold outside Europe, and 90% of them are chassis sales.