In recent years, Guangrao County, Shandong Province has implemented a strategy for a new type of industrialization, accelerating the clustering of leading industries and the upgrading of traditional industries, nurturing six leading industries such as rubber tires , auto parts, papermaking, and chemical industry, and becoming a national rubber radial tire production base. The company was awarded the export base of rubber tires in China and became the only national tire export base approved by an authoritative organization. The comprehensive development level of the county ranked fourth in the province and ranked 68th among the top 100 counties in the country. This reporter learned from the 2nd China (Guangdong) International Rubber Tire & Auto Parts Exhibition co-sponsored by the China Council for the Promotion of International Trade and the Provincial Government of Shandong Province on May 15, 2011.

The Guangrao County rubber tire industry started in the mid-1990s. Since 2002, Guangrao has taken advantage of the entire county to be located in the core area of ​​the Yellow River Delta High Efficient Ecological Economic Zone and the Shandong Peninsula Blue Economic Zone. It has vigorously implemented the “Strong Industrial County” strategy, aimed at cutting-edge technology and high-end products in the industry, and focused on investment. Projects, expanding the industrial chain, constantly adjusting the product structure, and vigorously developing the radial tire industry, according to Zhao Haozhi, secretary of the county party committee, “adjusting the structure of the radial tire project, expanding the production capacity to form economies of scale, and implementing quality brand strategy,” and focusing on strengthening technology R&D, independent innovation, brand cultivation, continuous improvement of the industrial cluster development level, and speeding up the construction of rubber tires and raw material distribution centers. At present, Guangrao tire products have covered all steel radial tires, semi-steel radial tires, engineering radial tires and bias tires. There are more than 200 varieties in 12 major categories and more than 200 supporting industries. At present, the total rubber radial tire production capacity in the county is over 80 million, accounting for 20% of the country's total. Less than 10 years, Guangrao rubber products It has realized the leap from family workshops to large-scale and specialized production, and has developed into an important radial tire production in the country. Export base, becoming the largest rubber industry cluster, at present, has three Guangrao tire enterprises to enter the global top 50, it is recognized as the national Torch Program industrial base.

At the same time, Guangrao County attaches great importance to the international production and operation of the tire industry, with a view to comprehensively enhancing the technological level of the industry and the core competitiveness of enterprises. The county guides enterprises to continuously increase technology in accordance with the principles of government-led, enterprise-led, and complementary advantages. Investing, breaking key common technologies, mastering a number of core technologies, intellectual property rights, and technical standards, striving to form an independent innovation system that combines enterprises as the mainstay, market orientation, and the integration of production, education, and research, and uses the exhibition platform to accelerate the industrial leap. In 2010, the first China International Rubber Tire & Auto Parts Exhibition was held. More than 500 companies from 45 countries and regions participated in the conference. A total of 31 investment projects were signed with a total investment of RMB 5.155 billion. This year's second exhibition came from 23 426 well-known companies from all countries and regions participated in the exhibition. 5600 well-known companies from 50 countries and regions attended the exhibition, including 5 Fortune 500 companies and 25 global tire top 75 companies. Today, Guangrao's tires cover more than 100 countries and regions, including the European Union, the United States, Southeast Asia, and the Middle East. Last year, the county's rubber tire industry produced a total value of 43.37 billion yuan and exported 1.39 billion US dollars.

Zhao Haozhi said that the “Twelfth Five-Year Plan” Guangrao tires will work harder for higher goals. It will focus on advanced manufacturing projects, increase joint ventures and cooperation, and strive to achieve Guangrao's tire production capacity to reach 30 percent of the national tire production capacity through 3-5 years of efforts. %-50%, to achieve the main business income of 104 billion yuan, to build the world's largest radial tire production base.

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