In 2017, the top ten first-ranked users of automotive self-owned brands turned out to be it!


The rise of self-owned brands in the Chinese automotive market in recent years has led many consumers to become inclined to choose their own brand cars. For a car brand, car quality is very important, but the quality of after-sales service is equally important.

自主品牌用户满意度

Recently, the results of the 2017 China Automotive Industry Satisfaction (CACSI) evaluation were released.

自主品牌用户满意度

From the top ten of the list, we can see that they all have very good after-sales service reputation, of which Guangzhou Automobile Chuan Qi rose 2 places, ranking first, Haval won second place, and third place was shared by Baojun and other brands, among which The hippocampus brand growth was the most obvious, rising by nine, and one of the highlights was that in addition to the number one biography and second place Haval, the remaining brands appeared in multiple parallel situations, which is also explained from the other side. At present, the competition in China's auto market is very fierce.

Thanks to Toyota's technology and management system, Guangqi Chuanxi has achieved rapid development in various aspects of headlights, such as online and offline headlights for products and marketing. In particular, the launch of the GS4 model not only enables Steiner's sales to increase steadily, but also gains public praise. It has also been praised by many consumers. The second place Haval also benefited from the star model H6. The best-selling H6 made Hafer have more capital to invest in product research and development, and its quality has also improved.

There is also the most obvious rise in the hippocampus, the past two years by the SUV hot trend, homeopathic introduced the hippocampus S5 models, and quality has also maintained a good reputation, so sales have been increasing trend.

The self-owned brand car started relatively late with respect to the joint-venture vehicle, but because of its late start, it learned from the experience of many joint venture brands in the development process and took few detours. In order to obtain a better market share and achieve a curve overtaking of joint venture brands, in addition to efforts to improve quality, it is necessary to constantly improve the customer service system and strive to improve the quality of customer service.



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